Boris-Khalvadjian-portfolio

2015

Khalvadijan Lawyers
The leaflet that hides a notebook

Boris Khalvadjian changes the communication of its law firm by entrusting Graphéine with the creation of its commercial brochure. Dedicated to creation, production and innovation, the firm specializes in intellectual property. In order to make its activity known, and to respond to its desire for originality, we have developed a singular publishing object.

Our response therefore took the form of a brochure which is both a communication support and a "gift" object which will be able to accompany people in their daily professional activity. The commercial brochure is made and edited like an over-cover that envelops a notebook whose role will be to be the best ally of its recipient. Slipping easily into a bag, and discreetly marked with Boris Khalvadjian's monogram logo "K", this notebook affectionately extends the purely advertising mission of the commercial brochure. Note that this emblem ,and its typographic block, were made with talent by Marie-Pierre Pastini.


Project expertise:
Publishing design, creation of magazine and brochure layouts.
Type of client:
Communication in the service sector.

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Khalvadjian Lawyers