For COP28, two designers have come up with a new UN logo showing the rising sea levels and the future disappearance of much land and coastline.
We are entering the “time of the tribes”. Let’s discover the impact of this post-modernity for the logos and visual identities of brands and companies.
Before creating a new city logo, several elements have to be taken into account: the purpose of the new logo, the budget, its inhabitants…
In the 1950s, in the midst of the Cold War, Paul Rand transformed the use of graphic design and the face of American companies.
Le MoMa est un musée incontournable et son logotype est devenu une référence de l’identité visuelle et du branding culturel. Découvrez la personne à l’origine de cette création graphique qui réconcilie génie et simplicité.
Discover how Harald with blue teeth, a Danish king of the 9th century, inspired the name and logo of Bluetooth.
The Brand New Conference is an annual 2-day event that brings together the crème de la crème of influential graphic designers and during which brand identity and logos are discussed. An American-style must-have led by a couple of designers who create a new identity for each edition.
BlaBlaCar, the European carpooling start-up bringing drivers and passengers together, is adorned with a new talking logo.
Every day, millions of french people see Étienne Robial’s work. In this article we decode, in plain language, a long career in graphic design, from Canal+ to Inrockuptibles.
Branding project for Smile, the european expert in open source solutions.
An offbeat and creative branding!
Visual identity project for Tours Métropole.
A generative and modular territorial visual identity.
Presenting the new logo for restaurant “Quick”. My first thoughts go immediately to the previous logo that has lived 22 years.
New visual identity of Bordeaux Metropole. An opportunity to examine the generative visual identities.
Visual identity project for the Musée des Confluences in Lyon, France. Full presentation of our creative approach, from research to final project.
Y2K trend, the 2000’s style is back
From surnames to acronyms: creating a brand name from letters
The smart set of ambigrams, graphic symmetry and word reflections
Maurits Escher’s impossible reality
The UN logo takes on water during COP28
Sankéo, Perpignan public transport
13e Art – Brand identity
Museomix
JVFR – Brand identity
Paris Convention and Visitors Bureau – Visual identity
Josef Müller-Brockmann “swiss style”
The city of Paris revises its visual identity
Generative visual identity for Bordeaux Métropole
Garamond Corpvs a corp alphabet
The utopia of representing futuristic cities