{"id":46485,"date":"2020-10-13T13:33:04","date_gmt":"2020-10-13T11:33:04","guid":{"rendered":"https:\/\/www.grapheine.com\/portfolio\/les-champs-libres-un-lien-culturel-identite-visuelle"},"modified":"2022-02-07T18:44:41","modified_gmt":"2022-02-07T17:44:41","slug":"les-champs-libres-a-cultural-connection-visual-identity","status":"publish","type":"portfolio","link":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity","title":{"rendered":"Les Champs Libres, a cultural connection – Visual identity"},"content":{"rendered":"
[vc_row][vc_column][vc_single_image image=\"46382\" img_size=\"1880\u00d7964\" alignment=\"center\" el_class=\"mainportfolio\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text el_class=\"dateportfolio\"]2020[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

New visual identity for Les Champs Libres of Rennes M\u00e9tropole
\nAn \"interlaCed\" logotype synonymous of cultural connection<\/span><\/h1>\n[\/vc_column_text][vc_column_text]Les Champs libres<\/a> is a cultural institution situated in the Rennes M\u00e9tropole<\/a>. It brings together three entities under the same roof \u2014 the library, the Museum of Brittany<\/a> and the Espace des Sciences<\/a>. The project born in 1992 had initially chosen the name \"Les Champs Libres\" to evoke a source of life, a nourishing space without borders, owned by everyone, in keeping with the cultural lineup.<\/p>\n

Graph\u00e9ine<\/a> accompanied this institution in the conception of a common visual identity, linking its three constituent entities.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=\"46384\" img_size=\"full\" alignment=\"center\"][vc_single_image image=\"46516\" img_size=\"full\"][vc_single_image image=\"46388\" img_size=\"full\" alignment=\"center\"][vc_row_inner][vc_column_inner width=\"1\/3\"][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

An architectural project that reflects Britan territory?<\/h2>\n

The architecture of Les Champs Libres\u2019 building is massive. \"Rough\" as its architect Christian de Portzamparc<\/a> himself describes it. It seemed necessary to counterbalance this with an aesthetic that emphasizes lightness and flexibility.<\/p>\n

A certain roundness which corresponds better to the region of Brittany and to the imagery of triskells, marine knots... The building hidden by the train station, must open up towards the heart of the city. For that, Les Champs Libres had to acquire a memorable and recognizable visual identity that would assert its presence.<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_gallery type=\"image_grid\" images=\"46396,46394,46398\" img_size=\"full\" onclick=\"\"][vc_single_image image=\"46400\" img_size=\"full\"][vc_gallery type=\"image_grid\" images=\"46403,46405\" img_size=\"full\" onclick=\"\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text el_class=\"dateportfolio\"][\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

Unite and federate around a common logotype<\/h2>\n

The new visual identity of Les Champs Libres<\/a> had to set up a clear brand architecture with its constituents.
\nIt was important to conceive a warm identity with a high visibility that lends itself well to the implementation of a strong interior and exterior signage. A brand with the image of a welcoming place, which takes part in the major social and environmental issues of the city for today and tomorrow.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_single_image image=\"46408\" img_size=\"full\" alignment=\"center\"][vc_row_inner][vc_column_inner width=\"1\/2\"][vc_single_image image=\"46410\" img_size=\"full\"][\/vc_column_inner][vc_column_inner width=\"1\/2\"][vc_single_image image=\"46392\" img_size=\"large\"][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=\"1\/3\"][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

An existing logotype with a typographical choice a \"Minimum\" out of date<\/h2>\n
Previously, the Les Champs Libres logotype was composed using the typeface 'Minimum' in its Bing version, designed by Pierre di Sciullo in 2004<\/a> (the original Minimum dating back to 1986). His drawing, although hand-made, is inspired by the grids formed by the pixels of the first personal computers. Without curves, only with verticals, horizontals and sometimes 45\u00b0 diagonals, the result is a highly technological-looking typeface, with a strong 90s style. A typeface that reinforced a rigid, inflexible image, ignoring the human aspect, which remains at the
\nheart of the institution.<\/div>\n
\n

The logos of the Library and Museum of Brittany were also composed in Minimum in its original version. Only Espaces des Sciences had its own full-fledged logotype with no link to the other entities. This split hampered the recognizability of the project and made the understanding of the place more complex.<\/p>\n<\/div>\n

Graph\u00e9ine's mission<\/a> was to create the visual identity of a place but also of an experience. We had to solve the problem of brand architecture by uniting the 3 entities under the same banner. To create a logo that reaffirms Les Champs Libres' values of \"welcoming, common, plural home\" and builds public loyalty.<\/div>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_gallery type=\"image_grid\" images=\"46412,46414\" img_size=\"full\" onclick=\"\"][vc_single_image image=\"46416\" img_size=\"full\"][vc_video link=\"https:\/\/vimeo.com\/467094022\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text el_class=\"dateportfolio\"][\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

A brand new monogram for Les Champs Libres : The interlaCing<\/h2>\n

In painting and sculpture, interlacing<\/a> is an ornament that evokes entangled cords without ends, and is usually symmetrical. Constructed with a single line, the interlaced emblem symbolizes different paths that intersect and meet at a point like an agora. Its construction also brings flexibility and a human touch that contrasts with the architecture. A simple and original symbol with great signage strength.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_gallery type=\"image_grid\" images=\"46517,46420,46472,46426,46424,46428,46436,46438,46440,46442,46444,46446,46448,46452,46454,46478,46480\" img_size=\"full\" onclick=\"\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_video link=\"https:\/\/vimeo.com\/467086277\"][vc_row_inner][vc_column_inner width=\"1\/3\"][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

A visual identity for and by all<\/h2>\n

It was important for us to propose a flexible identity so that everyone can develop a sense of ownership as well as an emotional bond towards Les Champs Libres. Everyone can appropriate the emblem: draw it, decorate it. Its infinite potential of extension and adaptability ensures that it can be at the heart of the communication.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_gallery type=\"image_grid\" images=\"46460,46462\" img_size=\"full\" onclick=\"\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text el_class=\"dateportfolio\"][\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text]\n

A plural and playful communication<\/h2>\n

The communication of Les Champs Libres is based on 4 visual principles of using its emblem and putting it in the spotlight. The chameleon interlacing version puts the emblem in the center and decorates it differently according to the seasons and themes. The typographic interlacing helps in creating day-to-day communication by deploying a bank of words built around the letter\/emblem C and representing the qualities of Les Champs Libres. Two other visual principles play with the integration of the emblem in the environment of Les Champs Libres and with its public. The emblem intertwines with the environment at different levels, embracing the activities of the place.<\/p>\n

The new visual identity takes up the challenge of bringing together its entire cultural offering under a single identity. The message has been made more readable and in line with the values of the place which has a strong social and human commitment. A cultural link!<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_video link=\"https:\/\/vimeo.com\/467087156\"][vc_gallery type=\"image_grid\" images=\"46464,46466,46468,46470,46474,46476\" img_size=\"full\" onclick=\"\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][vc_column_text]\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\"1\/4\"][\/vc_column][vc_column width=\"3\/4\"][vc_tta_accordion style=\"flat\" shape=\"square\" color=\"white\" active_section=\"\" no_fill=\"true\" collapsible_all=\"true\"][vc_tta_section title=\"Plus d'informations\" tab_id=\"1525791213292-321ceee4-2378\"][vc_separator][vc_row_inner][vc_column_inner width=\"1\/2\"][vc_column_text]\n

Context<\/h4>\n

Until January 2019, Les Champs Libres was made up of 4 \"entities\" with no hierarchical link between them and with their own means to carry out their project: the management of Les Champs Libres, which also manages the shared means, the library of Rennes M\u00e9tropole, the museum of Brittany, and the association of the Espace des sciences.
\nThese last three structures existed before they moved into Les Champs Libres and their integration did not go without saying. This context, as well as the absence of a real common graphic charter, did not allow the client to approach the exploitation of Les Champs Libres as that of one and the same cultural establishment.
\nRennes M\u00e9tropole has decided to change the governance of Les Champs Libres and to entrust Corinne Poulain, the new director who arrived in October 2018, with the mission of the general management of the establishment. The confidence of the different components of Les Champs Libres with regard to this new hierarchical positioning has created the conditions for a reflection on a \"Les Champs Libres\" brand.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"1\/2\"][vc_column_text]\n

Goals<\/h4>\n

The global objective was to state what Les Champs Libres are, their strength and singularity: to be at the same time a place of knowledge and a place of everyday life that relies on many contributors. By playing on the quality of the experience of the place and its welcome, it was a question of creating an attachment to the place, to this totemic building of the city, located just a stone's throw from the train station, gateway to Brittany. The third objective was to promote the values of the Champs Libres, \"welcoming, common, plural house\".<\/p>\n

The new visual identity was to allow :
\n- to assert the positioning of the Champs Libres as a \"mother house\" (the place where everything happens) towards the Museum of Brittany, the Library and the Science Space.
\n- to create a strong identity for Les Champs Libres which will valorize at the same time the expertise of the programming \/ transmitting structures.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][\/vc_row]<\/div>","protected":false},"excerpt":{"rendered":"

Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an “interlaced” logo synonymous with cultural connection. <\/p>\n","protected":false},"featured_media":46484,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-46485","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-archive-en","portfolio-category-identite-en","portfolio-tags-culture-en","portfolio-tags-museums-en","portfolio-tags-entertainment-en"],"yoast_head":"\nLes Champs Libres, a cultural connection - Visual identity<\/title>\n<meta name=\"description\" content=\"Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an "interlaced" logo synonymous with cultural connection.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les Champs Libres, a cultural connection - Visual identity\" \/>\n<meta property=\"og:description\" content=\"Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an "interlaced" logo synonymous with cultural connection.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity\" \/>\n<meta property=\"og:site_name\" content=\"Graph\u00e9ine - Agence de communication Paris Lyon\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/grapheine\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-07T17:44:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.grapheine.com\/cdn-cgi\/image\/width=776,height=480,fit=crop,quality=85,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"481\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@grapheine\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity\",\"url\":\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity\",\"name\":\"Les Champs Libres, a cultural connection - Visual identity\",\"isPartOf\":{\"@id\":\"https:\/\/www.grapheine.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.grapheine.com\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif\",\"datePublished\":\"2020-10-13T11:33:04+00:00\",\"dateModified\":\"2022-02-07T17:44:41+00:00\",\"description\":\"Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an \\\"interlaced\\\" logo synonymous with cultural connection.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity#primaryimage\",\"url\":\"https:\/\/www.grapheine.com\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif\",\"contentUrl\":\"https:\/\/www.grapheine.com\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif\",\"width\":800,\"height\":481},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.grapheine.com\/#website\",\"url\":\"https:\/\/www.grapheine.com\/\",\"name\":\"Graph\u00e9ine - Agence de communication Paris Lyon\",\"description\":\"Graph\u00e9ine is a branding agency in Paris and Lyon specializing in the creation of creative visual identities\",\"publisher\":{\"@id\":\"https:\/\/www.grapheine.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.grapheine.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.grapheine.com\/#organization\",\"name\":\"Graph\u00e9ine\",\"url\":\"https:\/\/www.grapheine.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.grapheine.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.grapheine.com\/wp-content\/uploads\/2014\/12\/pills-200px.gif\",\"contentUrl\":\"https:\/\/www.grapheine.com\/wp-content\/uploads\/2014\/12\/pills-200px.gif\",\"width\":200,\"height\":200,\"caption\":\"Graph\u00e9ine\"},\"image\":{\"@id\":\"https:\/\/www.grapheine.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/facebook.com\/grapheine\",\"https:\/\/x.com\/grapheine\",\"https:\/\/www.instagram.com\/grapheine_branding\",\"https:\/\/www.linkedin.com\/company\/grapheine\",\"https:\/\/www.pinterest.fr\/grapheine\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Les Champs Libres, a cultural connection - Visual identity","description":"Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an \"interlaced\" logo synonymous with cultural connection.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity","og_locale":"en_US","og_type":"article","og_title":"Les Champs Libres, a cultural connection - Visual identity","og_description":"Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an \"interlaced\" logo synonymous with cultural connection.","og_url":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity","og_site_name":"Graph\u00e9ine - Agence de communication Paris Lyon","article_publisher":"https:\/\/facebook.com\/grapheine","article_modified_time":"2022-02-07T17:44:41+00:00","og_image":[{"width":800,"height":481,"url":"https:\/\/www.grapheine.com\/cdn-cgi\/image\/width=776,height=480,fit=crop,quality=85,format=auto,onerror=redirect,metadata=none\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif","type":"image\/gif"}],"twitter_card":"summary_large_image","twitter_site":"@grapheine","twitter_misc":{"Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity","url":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity","name":"Les Champs Libres, a cultural connection - Visual identity","isPartOf":{"@id":"https:\/\/www.grapheine.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity#primaryimage"},"image":{"@id":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity#primaryimage"},"thumbnailUrl":"https:\/\/www.grapheine.com\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif","datePublished":"2020-10-13T11:33:04+00:00","dateModified":"2022-02-07T17:44:41+00:00","description":"Graph\u00e9ine developed the new visual identity of the Champs Libres de Rennes M\u00e9tropole around an \"interlaced\" logo synonymous with cultural connection.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.grapheine.com\/en\/portfolio\/les-champs-libres-a-cultural-connection-visual-identity#primaryimage","url":"https:\/\/www.grapheine.com\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif","contentUrl":"https:\/\/www.grapheine.com\/wp-content\/uploads\/2020\/10\/LesChampsLibres_case-study-vignette_V2-e1631215468347.gif","width":800,"height":481},{"@type":"WebSite","@id":"https:\/\/www.grapheine.com\/#website","url":"https:\/\/www.grapheine.com\/","name":"Graph\u00e9ine - Agence de communication Paris Lyon","description":"Graph\u00e9ine is a branding agency in Paris and Lyon specializing in the creation of creative visual identities","publisher":{"@id":"https:\/\/www.grapheine.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.grapheine.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.grapheine.com\/#organization","name":"Graph\u00e9ine","url":"https:\/\/www.grapheine.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.grapheine.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.grapheine.com\/wp-content\/uploads\/2014\/12\/pills-200px.gif","contentUrl":"https:\/\/www.grapheine.com\/wp-content\/uploads\/2014\/12\/pills-200px.gif","width":200,"height":200,"caption":"Graph\u00e9ine"},"image":{"@id":"https:\/\/www.grapheine.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/grapheine","https:\/\/x.com\/grapheine","https:\/\/www.instagram.com\/grapheine_branding","https:\/\/www.linkedin.com\/company\/grapheine","https:\/\/www.pinterest.fr\/grapheine"]}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.grapheine.com\/en\/wp-json\/wp\/v2\/portfolio\/46485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.grapheine.com\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.grapheine.com\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grapheine.com\/en\/wp-json\/wp\/v2\/comments?post=46485"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.grapheine.com\/en\/wp-json\/wp\/v2\/media\/46484"}],"wp:attachment":[{"href":"https:\/\/www.grapheine.com\/en\/wp-json\/wp\/v2\/media?parent=46485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}