{"id":73151,"date":"2024-06-19T20:36:07","date_gmt":"2024-06-19T18:36:07","guid":{"rendered":"https:\/\/www.grapheine.com\/portfolio\/nuits-de-fourviere-edition-2024"},"modified":"2024-09-02T18:09:02","modified_gmt":"2024-09-02T16:09:02","slug":"nuits-de-fourviere-edition-2024","status":"publish","type":"portfolio","link":"https:\/\/www.grapheine.com\/en\/portfolio\/nuits-de-fourviere-edition-2024","title":{"rendered":"Nuits de Fourvi\u00e8re, festival 2024"},"content":{"rendered":"
After a change of management, the Nuits de Fourvi\u00e8re team is renewing itself. With a rethought project and new values, the festival is evolving and questioning its image. With this in mind, the team entrusted us with the design of the visuals for the 2024 edition, as well as the redefinition of the event's overall graphic system.\u200b\u200b\u200b\u200b\u200b\u200b\u200b[\/vc_column_text][vc_empty_space height=\"50px\"][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_gallery interval=\"3\" images=\"73143,73145\" img_size=\"full\" css=\"\"][vc_single_image image=\"72970\" img_size=\"full\" alignment=\"center\" css=\"\"][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text css=\"\"]Key visual<\/strong> Visual identity 2024 for the Nuits de Fourvi\u00e8re Festival in Lyon. <\/p>\n","protected":false},"featured_media":73142,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-73151","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-identite-en","portfolio-tags-culture-en","portfolio-tags-entertainment-en"],"yoast_head":"\n
\nThe visual is based on a series of images by Lauren Jones, a Californian photographer whose inspirations are drawn from color theory and the 60s. These influences reveal the values of welcome and positive energy that the festival aims to embody. The colors are vibrant, the materials fluid. The composition, zoomed in, will offer another reading, less narrative but more abstract and pictorial.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_gallery interval=\"3\" images=\"72918,72920,72922,72976\" img_size=\"full\" onclick=\"\" css=\"\" el_class=\"masque-nav\"][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=\"120px\"][vc_row_inner][vc_column_inner width=\"2\/3\"][vc_gallery interval=\"3\" images=\"72881,72883\" img_size=\"full\" css=\"\"][\/vc_column_inner][vc_column_inner width=\"1\/3\"][vc_column_text css=\"\"]Logotype<\/strong>
\nThe initial logo of the festival is redesigned\u00a0in a custom version for 2024. Available in vertical and horizontal versions, it becomes the visual basis of the edition's communication.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_single_image image=\"72936\" img_size=\"full\" alignment=\"center\" css=\"\"][vc_empty_space height=\"120px\"][vc_row_inner][vc_column_inner width=\"2\/3\"][vc_single_image image=\"72928\" img_size=\"full\" css=\"\"][\/vc_column_inner][vc_column_inner width=\"1\/3\"][vc_column_text css=\"\"]System<\/strong>
\nThe graphic system is made up of a font (Gellix, Displaay), a main color accompanied by a palette of secondary shades, pictograms and strict composition rules.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_single_image image=\"72644\" img_size=\"full\" alignment=\"center\" css=\"\"][vc_single_image image=\"72642\" img_size=\"full\" alignment=\"center\" css=\"\"][vc_gallery interval=\"5\" images=\"73021,72902,72904,72906,72908,72910,72912,72914,72916,73019\" img_size=\"full\" onclick=\"\" css=\"\" el_class=\"masque-nav\"][vc_gallery interval=\"3\" images=\"72646,72934,72648\" img_size=\"full\" onclick=\"\" css=\"\" el_class=\"masque-nav\"][vc_single_image image=\"72650\" img_size=\"full\" alignment=\"center\" css=\"\"][vc_empty_space height=\"120px\"][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text css=\"\"]Season brochure<\/strong>
\nThe brochure layout has been redesigned. Rhythm, handling, material, reading levels, typologies of information... So many elements taken into account in order to make the brochure object as clear and pleasant as possible.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_single_image image=\"72962\" img_size=\"full\" css=\"\"][\/vc_column_inner][\/vc_row_inner][vc_gallery interval=\"3\" images=\"72944,72660,72662,72658,72656,72654,72652,72946\" img_size=\"full\" onclick=\"\" css=\"\"][vc_separator][vc_single_image image=\"72990\" img_size=\"full\" css=\"\"][vc_single_image image=\"72952\" img_size=\"full\" css=\"\"][vc_single_image image=\"73147\" img_size=\"full\" css=\"\"][vc_column_text css=\"\"]\n
\n2024 visual:\u00a0\u00a9Lauren Jones<\/div>\n