21 March
2023
From Toblerone to Milka to feta cheese, brands mark their territory on their packaging and are sometimes caught up in the globalization game.
12 October
2022
Back to the future for Citroën which reveals a new logo inspired by the past. Nothing surprising for this necessary yet futuristic strategy.
28 September
2022
Many brands use colors as symbols to convey their identity. But can we really legally appropriate a color?
01 February
2022
After 10 years of existence, le Slip français washes its image and puts on a new logo. Simple, basic, more inclusive, but is it enough?
07 February
2018
BlaBlaCar, the European carpooling start-up bringing drivers and passengers together, is adorned with a new talking logo.
Y2K trend, the 2000’s style is back
From surnames to acronyms: creating a brand name from letters
The smart set of ambigrams, graphic symmetry and word reflections
Maurits Escher’s impossible reality
The UN logo takes on water during COP28
City of Ferney-Voltaire – Visual identity
Limonest city branding
Saint-Didier-au-Mont-d’Or
Udice – Naming & Visual identity
Paris Climate Agency – Leaflet design
Tutorial: Poster Festival of Lights (part2)
Happy and creepy Halloween ! A Cassandre tribute…
Martin Sharp, “sydneydelic”
adopte un mec: a new logo for the dating app
I just want to cry!