Logo news,
16/06/2022
Suite à l'invasion et la guerre en Ukraine, McDonald's s'est retiré de Russie. Ses 850 restaurants seront peu à peu repris par un millionnaire et proposeront les mêmes menus, sous un nouveau nom et un nouveau logo à la sauce russe.
01/02/2022
After 10 years of existence, le Slip français washes its image and puts on a new logo. Simple, basic, more inclusive, but is it enough?
16/12/2021
"Adopte un mec" abandons its shopping cart and unveils its new logo: if women consume more, they devour! A look back at sexist ads.
02/06/2021
Total has changed its name, with a new logo and a new identity: TotalEnergies. Is this a faded strategy to go green without denying its past?
24/03/2021
What is a cult and timeless logo? We take advantage of an invitation to decipher the Algeco logo to look at the case of "iconic" logos.
01/03/2021
Peugeot reveals its new logo, a revival of the 1960 logo. An astonishing or worrying positioning? Here are a few insights.
06/01/2021
Nouvelle identité visuelle de la CIA, avec un petit look de festival electro ou de série Netflix !
04/10/2020
From Uncle Ben's or Aunt Jemima's brand name history to Mammy's syrup, the racist packaging are sitting on a (pancake) powder keg.
27/11/2019
It took 68 million years to resurrect a T-rex, and almost as long to create the Jurassic Park logo. Here is his wicked adventure.
01/10/2018
Discover how Harald with blue teeth, a Danish king of the 9th century, inspired the name and logo of Bluetooth.
23/05/2018
The women's magazine Glamour changed its logo and layout several times before taking a radical turn in early May. Glamour displays a new logo in the United States, a new model in France, and a promise of less "girly" content.
23/04/2018
8 errors are hidden in the Tinder logo! Can you find them? Here's a short and fun presentation of the tinder logo, where we'll not be tender.
18/03/2018
The Duperré School changes its visual identity. A project designed by L'atelier Ouf ! and the Production Type foundry.
13/03/2018
McDonlads turns over its logo for International Women's Rights Day... not sure it's really a feminist act!
07/02/2018
BlaBlaCar, the European carpooling start-up bringing drivers and passengers together, is adorned with a new talking logo.
17/01/2018
After 2 years of public competition, Russia unveils its new tourist logo to illustrate the country internationally. An identity with supremacist accents that tells the story of Russia.
16/01/2018
A new visual identity for the Musée des Arts Décoratifs that becomes "MAD"... Fashion, Arts, Design!
03/01/2018
The next World Chess Championship should please chess players... and Kamasutra fans. Here is the new identity of the World Chess, with a "hot" poster.
20/12/2017
France Télévisions and all its channels are about to change their visual identity! A story of a dot. Period.
11/12/2017
Bye bye red square from the Cité des sciences, glory to you for having rendered service to science and the graphic nation. Welcome to serious business...
27/11/2017
Ebay reveals its new visual identity, with taste of already (too) seen! It's clean. It's corporate. But what the hell it's boring.
10/01/2017
New visual identity for the Gaîté Lyrique, a nice logo to start 2017. Yorgo Tloupas, our hexagonal madmen has struck again!
15/05/2015
Facebook's visual identity redesign led by the American designer Ben Barry between 2009 and 2015. Logo, typography, colors, icons...
06/01/2015
Presenting the new logo for restaurant "Quick". My first thoughts go immediately to the previous logo that has lived 22 years.
03/01/2015
New visual identity of Bordeaux Metropole. An opportunity to examine the generative visual identities.
17/09/2014
Presentation of the visual identity of the Louvre Abu Dhabi. When french interests meet petrodollars, it gives a beautiful logo!
11/09/2014
As there is no smoke without brands, see why the cowboy firm tries to pack of cigarettes without logo.