Barbara Kruger denounces the over-consumption since the 70s. The Supreme brand has appropriated her graphic codes. But who is hijacking whom?

Graphic designer Milton Glaser gave the 70s and 80s a cheerful and colourful face and New York a reason to love him. Among his most famous creations are the logo “I ❤ NY” and Bob Dylan’s psychedelic poster. Let’s go into the history of a very, very big name in American design.

Le MoMa est un musée incontournable et son logotype est devenu une référence de l’identité visuelle et du branding culturel. Découvrez la personne à l’origine de cette création graphique qui réconcilie génie et simplicité.

Here’s an idea for a poster that cleverly mixes Cinema and Gastronomy… a bit off-topic for our client, but it would make a great poster for New York’s “Food Film Festival”. It’s a festival where you can come and taste what you see on screen ! My eyes are already tasting it !


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