Our mailboxes are filled with these. We anxiously wait for them. Say hi to client feedback!
We must admit clients are not always wrong. True, the cat in this poster is anxiety-inducing, let's put a "lol cat" instead.
More seriously; an excess of marketing, consensus, and politically correct were never behind a memorable project.
Click on the images for HD resolution!
Tournée du Chat noir (Black Cat on tour) is a poster from Swiss painter Théophile-Alexandre Steinlen painted in 1896 to promote the Parisian cabaret Le Chat noir (the Black Cat), created by Rodolphe Salis in Montmartre. No need to say that this music hall was the most famous of all amongst the bohemian and literari from Paris by the late 19th century.
Rumor has it that in 1881, Rodolphe Salis visited an empty place, foreseeing his soon to open cabaret. He was greeted by a stray cat meowing on top of a street light. Salis will then host the cat and soon chose it as the cabaret's mascot. The cat was black. The cabaret's name was all set!
Actually, in this story we almost forgot to talk about the graphic designer, Théophile-Alexandre Steinlen. He was an arnachist painter-sculptor-illustrator... and cat expert.
Saul Bass, american graphic designer (1920-1996) is famous for his work in the film industry. He's collaborated with the best film directors, both creating film credits and film posters. Remind us to absolutely talk about his work later on. Posters he did at his time were completely revolutionary. Unlike Hollywood trends where all essential parts of the movie appear on the poster (mainly actors' faces in action), Bass chose to capture and represent the essence of the movie in a minimalistic graphic style.
The poster can be understood right away. Each of his creations are graphic masterpieces.
Unfortunately, 50 years later we regret the poor graphic quality of movie posters. We'll blame it on customer feedback.
Originally, this poster was included as a bonus in a CD compiling the best of Dylan's songs. It was back in 1967. Since then, this image and the "I love NY", has entered the graphic design Pantheon. Credit given to Milton Glaser. To make a long story short, Dylan was ending his contract with the record company at that time, so he couldn't care less for Milton. Actually, he didn't even give him feedback at all.
A project without client feedback! What a blast!
On a side note, Milton Glaser took inspiration from a self-portrait from Marcel Duchamp to create this poster.
For April's fool last year we already had fun with this Louvre logo. Spare the rod and spoil the child. This logo is a cornerstone in graphic design, signed by the Grapus collective (the article is in French). It's a rare example of a logo which highlights nothing about the place itself, but poetically embodies the silver lining fostered by the Louvre, opening our minds on culture.
For the record, and thanks to the customer for once, we owe this logo to a customer feedback ! During the creation process, Grapus Atelier had conceived a logo with a stylized pyramid, in a "Centre Pompidou" style. Hopefully, the megalomany of architect Ieoh Ming Pei made things shift. He didn't stand that someone else could draw his pyramid. He thus prohibited the museum to use it in the logo.
While gaving the logo a second try, Grapus found this bright idea.