Both a visual or life discipline, minimalism has become a questionable trend and consists in simplifying to keep only the essential.
L’usage ou l’absence d’ornementations symbolise pour l’homme “moderne” deux visions utopiques et différentes pour changer la société.
Episode #1. To understand modernism, we need to understand its relationship with modernity, and its meteoric rise at the end of the 19th century.
We are entering the “time of the tribes”. Let’s discover the impact of this post-modernity for the logos and visual identities of brands and companies.
The Rappaz Museum is located in the historical heart of Basel, more precisely in the studio of the eponymous graphic designer Rolf Rappaz (1914-1996). It presents a permanent exhibition on the work of this Basel artist and graphic designer.
Y2K trend, the 2000’s style is back
From surnames to acronyms: creating a brand name from letters
The smart set of ambigrams, graphic symmetry and word reflections
Maurits Escher’s impossible reality
The UN logo takes on water during COP28
Heyraud – Visual identity
Campus Sup Ardenne – Naming & Identity
Anacours – soutien scolaire
Visual identity of Fontevraud Museum of Modern Art – Cligman Collection
Sankéo, Perpignan public transport
A new visual identity for Romans-sur-Isère
Heineken saves its star
William Morris: (interior) design is not a luxury
Research for the visual identity of the cultural center CentQuatre-Paris
McDonlads turns over its logo for International Women’s Rights Day…