From the Nazis to the moon, Futura is probably the most used typeface in the world, and yet it’s not new!
Si les imprimeurs ont souvent fait des couilles, elles ne datent pas d’hier. Coquilles et ortografe ne sont pas qu’une affaire de correcteurs.
Used mechanically and out of context, certain typographies convey cultural stereotypes. We call them “stereotypographies”.
Didot was for a long time the spearhead of French typography. Let’s discover how this bicentennial typeface managed to combine finesse and elegance to cross the centuries, and remain at the forefront of fashion!
Let’s discover Helvetica, a typeface that can’t be ignored! Its longevity, influence and neutrality mean we love it as much as it annoys us.
Nothing predicted the Comic Sans MS to become what it is today: a font hated by graphic designers and yet very popular with the general public. Discover its history… and its some qualities.
Ode to Cassandre, the man of a thousand talents. His design of posters and graphics revolutionized the role of visual communication.
On April 1, 1977, Guardian readers discovered a 7-page dossier on a new country called San Serriffe : the typographic hoax of the century !
Les Rencontres de Lure. For 61 years, strange wackos have been meeting every summer in “Lurs-en-Provence” to redo the typography in particular and the world in general. In a climate of camaraderie, under the Provençal sun, perched on a rock, all the faces of typography are discussed.
Retrospective of Roger Excoffon’s work. Graphic designer, typographer and type designer 1910-1983. The creator of the Banco, Mistral, antique olive typography… but also of the Air France visual identity.
Y2K trend, the 2000’s style is back
From surnames to acronyms: creating a brand name from letters
The smart set of ambigrams, graphic symmetry and word reflections
Maurits Escher’s impossible reality
The UN logo takes on water during COP28
MadeForMed – Brand design
Cité du Vitrail – Visual identity
Assonance Choir – Posters design
Roots paysages rebranding
Paris Sports Courses – Visual identity
Tours Métropole
Typorama #05 : Times after time
Design and empathy
Behind the scenes of Facebook’s visual identity
Pareidolia, or the art of seeing faces everywhere !